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Denmark proposes tighter gambling ad rules, live sports marketing ban

Denmark has proposed tighter restrictions on gambling advertising, including a ban on marketing around live sports broadcasts, as part of a draft Bill scheduled for its first reading on October 22, 2026. Introduced by Tax and Growth Minister Jakob Engel-Schmidt, the legislation would prohibit gambl

October 9, 2026 2 min read
Denmark has proposed tighter restrictions on gambling advertising, including a ban on marketing around live sports broadcasts, as part of a draft Bill scheduled for its first reading on October 22, 2026. Introduced by Tax and Growth Minister Jakob Engel-Schmidt, the legislation would prohibit gambling marketing from appearing during the 10 minutes before and after a live sports broadcast. The proposed...
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