Chile’s government has submitted amendments to its online betting bill that would set a combined tax rate of 22% through a 19% value-added tax and a 3% specific levy. The package also proposes a complete ban on gambling advertising and additional obligations for licensed operators.
Tax and licensing proposals
The amendments set an annual licence fee of 1,000 UTM, an indexed tax unit that changes over time. A further 2% of gross revenue would be directed to sports organisations, meaning the combined public and sports-related burden could reach 24% of gross revenue under the proposal. The bill also includes stronger identity checks, betting limits and self-exclusion measures.
The proposed market would use a semi-open licensing structure. Companies seeking licences would need to be incorporated in Chile and meet requirements relating to capital, beneficial ownership, liquidity and technical competence.
Affiliate implications
If adopted, the advertising restrictions could materially affect acquisition strategies, media partnerships and the role of affiliate publishers in Chile. The proposal remains part of the legislative process, so affiliates and operators should distinguish the proposed rules from enacted obligations.