A monitoring study by LegitBet identified 802 Instagram profiles linking to 844 suspected betting websites in Brazil between October 21 and November 2. The database used for the scan covers 48,318 accounts. LegitBet’s tool is used by the National Association of Games and Lotteries (ANJL) to monitor suspected illegal betting promotions.
A separate October 27 scan of 908 profiles found betting links on 626 accounts and identified 500 new web addresses. BNLData classified 396 of those URLs as having patterns associated with affiliate marketing. That classification was based on link structures, not verified commission arrangements.
Enforcement implications
Brazil’s Justice Ministry separately requested the removal of 348 Instagram profiles on November 9, saying the accounts had more than 150 million followers combined. Since the September 25 restrictions, government monitoring has identified more than 51,000 betting websites. Affiliates should review local rules on gambling promotion and avoid assuming that social-media visibility equates to legal permission to advertise.
