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Hard Rock Bet launches Rival Rinse campaign for NFL fans who root for rivals

Hard Rock Bet has released Rival Rinse, a limited-edition collection of football-shaped soaps for fans who temporarily cheer for a rival team because of a wager. The company created the campaign in partnership with 72andSunny New York. According to Hard Rock Bet, the product gives fans a way to ce

October 6, 2026 2 min read
Hard Rock Bet has released Rival Rinse, a limited-edition collection of football-shaped soaps for fans who temporarily cheer for a rival team because of a wager. The company created the campaign in partnership with 72andSunny New York. According to Hard Rock Bet, the product gives fans a way to celebrate a winning bet, clean off the sense of guilt, and resume support for their own team by Monday...
news feedSports Betting72ANDSUNNYRIVAL RINSE